At Yasma Coffee, we firmly believe that every coffee cup has a story to tell. A story that is rooted in tradition, design, and imagination. Our journey started with a trivial experience: the intoxicating smell of cardamom-flavoured coffee that immediately took our founder to Lebanon. That sensorial linkage led to an initiative to introduce the rich and aromatic tradition of the Middle Eastern coffee into the contemporary brewing experience.

Seeing a market gap, we created a cardamom-flavoured mixture, which is specifically compatible with current coffee machines, such as Nespresso(r) Original capsules. Months of meticulous development gave birth to the Mazaj Blend in this way, to capture the warmth, depth, and cultural spirit of Middle Eastern coffee in a form that was created to be convenient and consistent.

In the case of speciality retailers, cafes, hospitality partners, and distributors, Yasma Coffee provides a differentiated product that balances authenticity and accessibility. Our product range is becoming more extensive, including other blends and carefully crafted accessories based on the traditional coffee service, thus connecting the ancient rituals with modern lifestyles.

Our founder dedicated this coffee to his daughter, Yasma, who symbolises the new beginnings and the desire to share the culture of coffee. In every collaboration, we strive to bring heritage, innovation, and a sense of home to our customers wherever they are.