Currently based in NYC, Pursonic is a family-owned business founded by Nessim Hadef and has roots in manufacturing since 1971. An immigrant from Cairo, Egypt, Nessim came to NYC and established Pursonic in 2012 to offer fine quality products at affordable rates.

Today, our brand is flourishing under his leadership by following the same mission on which it was established.

We offer a diverse set of premium products like personal care, oral care, aromatherapy, and household products. From skincare and haircare to electric toothbrushes and eco-friendly oral care solutions, Pursonic is committed to serving the customer's growing and versatile needs.

It is our commitment to innovation that has helped us succeed in partnership with top retailers like Walmart, Target, Amazon, TJ Maxx, Burlington, Macy's, Five Below, Home Depot, and many more.

We focus on offering exciting and affordable products that are problem solvers for the users. Aside from our focus on pricing, our aim is to expand our reach and work with business partners that share our viewpoint and want to grow together.