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Wholesale Gym Bags

Gym bags may seem like a small part of the overall fitness market, but they’re a key item for retailers because:

  • Everyone hitting the gym needs one.
  • They don’t go out of season or trend.
  • They’re affordable for customers.
  • They’re not just useful but also fashionable.

This combination of practicality and style is making the gym bag market grow. In 2022, it was worth $1.5 billion and is projected to reach $2.3 billion by 2028.

These numbers suggest more people want to buy gym bags. That's a big chance for your business to cash in, whether you're restocking or considering selling them for the first time.

Now, if you’re wondering what kind of gym bags to buy in wholesale, here are some popular ones:

  • Duffel bags 
  • Backpacks
  • Drawstring bags
  • Tote bags (for women)

While each bag has its own appeal, sporty duffel bags are the top pick of gym-goers. That’s because they’re multi-purpose – great for travel, gym, or even camping trips.

Plus, they come in new designs now, like ones with straps for carrying rolled-up yoga mats.

What to Look for When Buying Gym Bags in Bulk?

When you're purchasing wholesale gym bags, focus on these key points:

  • Material
  • Storage
  • Size

In terms of material, choose bags made from high-quality fabrics like leather, canvas, nylon, or polyester.

Many choose polyester gym bags as they are lightweight, durable, and water-resistant. This makes them perfect for indoor and outdoor use.

Also, think about eco-friendly options like recycled fabric, vegan leather, and organic fiber for customers who care about the environment. 

In terms of storage, make sure the bags (especially duffels and backpacks) are spacious and have separate compartments or pockets for things like shoes, clothes, water bottles, etc.

Also, consider different size options like:

  • Small (20-25 litres)
  • Medium (30-40 litres) 
  • Large (40-60 litres or more)

Keep in mind that these capacities can vary depending on the brand or wholesaler.

To determine all these things, you can always order samples from the supplier before making a bulk purchase.

Millennials and Gen Z are Dominating the Market

According to this report, the generational breakdown of the average gym membership is as follows:

  • Gen X: 14%
  • Gen Z: 35%
  • Millennials: 45%
  • Baby Boomers: 6%

This means millennials and Gen Z tend to be your main customers, so you must understand their buying habits. 

They prefer bags that are stylish and practical. Also, they spend a lot of time on social media, so you should promote your products there. 

Show them how your gym bags fit into an active lifestyle. 

Capitalize on Post-Holiday Gym Boom

Here’s a key stat: 12% of all new sign-ups occur in January but why is that? Due to the holiday season!

People often overeat during holidays and then try to get back in shape afterwards.

This makes January a busy month not just for gyms and fitness clubs but also for stores that sell gym-related products.

So, as a retailer, you should have enough stock on hand before January.