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The hair industry is HOT despite inflation.
Over 90% of the US consumers show a strong interest in purchasing hair products.
And NPD predicts that hair will be the only category to experience double-digit growth (15% on average) in 2024.
These impressive numbers suggest that you can generate great profits and even lead the market if you know:
This directory helps you do that. It lists multiple wholesale hair vendors that specialize in two main categories:
Whatever you’re looking for, you can easily find it here.
To make good money in this ever-evolving market, you can’t afford to ignore these 3 trends.
With 70% of American women using hair coloring products, the demand for hair dyes and colors continues to increase. That’s because customers either want to enhance their look or hide their grays.
So, by stocking up on dyes and colors of different shades and types (permanent or temporary) you can meet the diverse needs of your customers.
Rising concerns about hair-related issues like dandruff, split ends, etc. have increased the demand for vegan hair care.
You can take advantage of this trend by selling natural, organic, and eco-friendly products that are free from harsh chemicals.
Having these products, you’re more likely to attract customers seeking healthier and safer alternatives.
By 2029, the hair accessories market is expected to observe the highest growth from $18.29 billion to $46.60 billion.
You can capture a good market share by:
Knowing these remarkable growth projections and trends, you can set your hair business up for success.
Choosing The Right Wholesale Hair Vendor: 2 Key Factors To Consider
As you explore the directory, keep in mind these two factors:
While every vendor will claim to have the best hair products, it’s wise to assess the quality yourself. You can do this by requesting samples from the vendors and reading customer reviews.
For hair care products, consider the ingredients used in the formulation and the brand making the products.
For hair accessories like hair pins, check for the material, finish, aesthetics, and functionality. In case you’re planning to buy a wig, you should never compromise on the quality and texture of the hair used.
Compare the pricing and payment terms among different vendors to find the best value for your money. Chat with them and see what payment options they offer (upfront or credit terms).
Once you’ve decided on the vendor, you can negotiate the deal by showing your interest in a long-term partnership. Also, by sharing information about your customer base, you can convince the vendor that there’s a potential for increased sales and consistent orders.
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