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In the US, sales of women’s bags and personal accessories in 2021 almost returned to their pre-pandemic levels.

And amid this rebound, hands-free designs such as crossbody and shoulder bags have gained popularity.

In fact, the retail revenue from crossbody bags rose by 7% in 2021 as compared to 2019 (before the pandemic).

Why? Because they perfectly blend fashion and function, making them a hit for consumers, especially younger women (18-34-year-olds).

Now, if you run a boutique, fashion brand, accessory shop, or any retail outlet, you might be wondering: “Is this just another short-lived trend”?

Google Trends data says otherwise. Interest in crossbody bags has remained consistent not just for a year or two but for the last full decade (2013 to 2023).

You see, that’s longevity with a solid track record!

Not just for retailers, this rising demand is a money-making opportunity for wholesalers too.

So, get these bags in stock to not let the potential sales slip through.

In-Demand Crossbody Bags

While women’s crossbody bags retain their charm, the choices among buyers are split between:

1. Affordable Crossbody Bags

Not every shopper prefers walking around with a thousand-dollar bag across their body. Many seek out options that are stylish yet affordable.

Retailers take note — offering just a single type of crossbody bag won’t cut it. Diversification is the key.

To cater to a broad customer base, consider a diverse range— various colors, sizes, designs, styles, and most importantly price points.

And don’t forget the occasion-specific bags. Whether it’s for travel, a casual day out, grocery runs, or an evening gala, these small bags are the go-to choice for women.

Stock them to attract more customers, leading to more potential sales.

2. Luxury Crossbody Bags

The 2022 data reveals that after shoes, the next top pick for 46.2% of US luxury buyers was handbags – a category that includes purses, wallets, crossbody bags, and more.

Having a curated range of crossbody bags from high-end brands like Louis VuittonⓇ, Coach, Chanel, Dior, Gucci, etc., you can tap into the premium market segment.

Here’s an important thing: Regardless of offering affordable or luxury bags, prioritize sustainability for the environment’s sake.

Consider organic or recycled materials like cotton, hemp, bamboo textiles, jute, vegan leather, etc.

Legal & Regulatory Guidelines for Selling Crossbody Bags

As a retailer or wholesaler operating in this niche market, you just need to look out if the products comply with the following:

1. Labeling Requirements

According to the FTC, all apparel items including bags must have a product label specifying the country of origin, identity of the manufacturer or seller, and care instructions.

Also, compliance marks may also be required on the packaging.

2. Restrictions on Heavy Metals

Many states in the U.S. restrict the selling of bags and other consumer products that contain hazardous chemicals and heavy metals such as lead, cadmium, mercury, and phthalates. This comes under the California 65 Act.

For business owners operating in California, it’s important to check these requirements with your supplier before buying in bulk.

This will not only help you avoid any legal penalties but will also demonstrate your commitment to ethical business practices.