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The lingerie industry is constantly evolving, with designers focusing on design innovations, functional features, and comfortable materials. Besides this, changing lifestyles and increased fashion awareness of women are potential drivers propelling this industry.
Businesses are now marketing lingerie with celebrity endorsement and social media, increasing the lingerie demand worldwide.
As a result, the global lingerie market was valued at $78.7 billion in 2022 and is projected to grow at a CAGR of 7% annually by 2028. Also, the U.S. was the second-largest market for lingerie in 2022, valued at $61.3 billion.
With the industry's growth, the profit margins have also increased, reaching up to 58% depending on lingerie styles.
If you are a business looking for lingerie at the best prices, then searching lingerie manufacturer in a directory is a good option.
You can choose a lingerie manufacturer efficiently after considering the following factors:
For quality inspection, you can get samples from a manufacturer to observe the lingerie's tailoring, symmetry, and material. You should detect possible product defects, like loose stitches, exposed garters, colors, and more.
Pull the hooks, buttons, zippers, elastic constructions, and embellishments to check their tensile strength. Also, the colorfastness of lingerie can be checked by bleach, soak, or rub test.
The lingerie is usually made with cotton, silk, hemp, organza, nylon, satin, and linen. However, cotton lingerie is considered best due to its comfort. You can look for a manufacturer offering lingerie in various fabrics.
Some manufacturers set a MOQ limit on a particular lingerie style. You should ask about the minimum number of units of a design the manufacturer is willing to offer before making your decision.
After selecting a lingerie manufacturer, you can ask about customization services. That is because privately labeled products will help in your brand recognition. Manufacturers may ask for higher costs on privately labeled products, but you can negotiate costs on each style individually to get products at the best prices.
Most-Selling Lingerie Styles
The designers push bright hues like hot pink and mint colors in lingerie. This year’s trending and most-selling lingerie styles include: